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Lyft: Pronoun Plates

 

Just like license plates help identify your ride, pronouns help identify you.

In honor of International Pronouns Day, we worked with Lyft to create the Pronoun Plates collection. Designed alongside artists from the LGBTQ+ community, this collection celebrates pride and progress in the world of gender identity.

 

Shortlisted at D&AD

 

Made with:

CD's: Bruno Mazzoti, Dean Paradise

ACD’s; Jose Ramirez, Jeff Schermer

CW: Daphne Lefran